Record Citations
APA (7th ed.) Citation
Kotler, P., & Keller, K. L. (2016). Dirección de marketing (15a. ed.). Pearson Educación.
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Chicago Style (17th ed.) Citation
Kotler, Philip, and Kevin Lane Keller. Dirección De Marketing. 15a. ed. México: Pearson Educación, 2016.
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MLA (9th ed.) Citation
Kotler, Philip, and Kevin Lane Keller. Dirección De Marketing. 15a. ed. Pearson Educación, 2016.
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Warning: These citations may not always be 100% accurate.