The Impact of Social Media on Political Efficacy and Real-Life Netizens Political Participation (Lebanon- Case Study)

Purpose: The objective of this study was to explore netizens' external and internal political efficacy as being exposed to political branding on social media and to show how political branding would level up the citizens’ political awareness and boost their participation in voting in the parliamenta...

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Autores principales: Zaiter, Rushdi, Sabbagh, Natalie, Koabaz, Mahmoud
Formato: Artículo
Lenguaje:inglés
Publicado: 2023
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Acceso en línea:https://dialnet.unirioja.es/servlet/oaiart?codigo=8957051
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