Marketing turístico online

Internet began three decades ago and at that moment it was used by the tourist companies as a commercial management tool. Initially only the web pages took the attention of the professionals: in its design and administration were more important the informatics and technical contents and process than...

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Autor principal: Martínez González, José Alberto
Formato: Artículo
Lenguaje:español
Publicado: 2011
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Acceso en línea:https://dialnet.unirioja.es/servlet/oaiart?codigo=9200012
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