La influencia de las redes sociales en la toma de decisiones en los programas de televisión de infoentretenimiento en directo en España

This study analyzes the influence of social media on decision-making by executives of info-entertainment television shows in Spain. Using a qualitative methodology, we conducted, for the first time, semi-structured interviews with all executives and managers of live info-entertainment shows on Spain...

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Bibliographic Details
Main Authors: Moreno Pachón, Susana, Gallardo Camacho, Jorge
Format: Article
Language:Spanish
Published: 2025
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Online Access:https://dialnet.unirioja.es/servlet/oaiart?codigo=10241833
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