Unlocking Economic Growth: Digital Customer Experience in Grocery Retail – From Traditional via Unmanned to Humanized Unmanned Supermarkets

<p id="p1">As grocery retail sales in Europe in 2023 were still below the 2019 (adjusted for inflation) value, many retailers are experimenting with innovative shopping concepts in their search for growth. Among the offline concepts, unmanned stores are increasingly popular. We compare the customer...

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Autores principales: Fauser, Simon Georg, Schmäh, Marco, Hollensen, Svend, Ulrich, Anna Marie Dyhr, Gretzinger, Susanne
Formato: Capítulo de libro
Lenguaje:inglés
Publicado: IntechOpen 2025
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Acceso en línea:https://www.intechopen.com/chapters/1209169
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