Augmented Reality as an Emerging Technology to Promote Products and Services

Augmented reality is a technology that provides more interactive advertising, where you can manipulate and be part of it with greater clarity and empathy as possible. In times of the digital era, companies in the retail sector face a new consumer profile, more digital, more aware and more informed,...

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Detalles Bibliográficos

Autores principales:	Pacheco, Alex, Sánchez, Kevin, Pariona, Rosario, Cuba, Nestor, Larico, Bertha
Formato:	Capítulo de libro
Lenguaje:	inglés
Publicado:	IntechOpen 2022
Materias:	Physical Sciences, Engineering and Technology
Acceso en línea:	https://www.intechopen.com/chapters/79548
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!