Upsurge of Online Shopping in Malaysia during COVID-19 Pandemic

The aim of this study is to assess the factors, perceived usefulness (PU), perceived ease of use (PEOU), subjective norms (SN), perceived risk (PR) and situational influences (SI)) that influence the consumers’ behavioral intention to use online shopping during the Coronavirus time. This research ha...

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Detalles Bibliográficos

Autores principales:	Moorthy, Krishna, Ci, Te Nian, Kamarudin, Aufa Amalina, Govindarajo, Normala S., Ting, Loh Chun
Formato:	Capítulo de libro
Lenguaje:	inglés
Publicado:	IntechOpen 2022
Materias:	Social Sciences and Humanities
Acceso en línea:	https://www.intechopen.com/chapters/84194
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