Youtubers infantiles: los menores como recurso para generar nuevas tendencias publicitarias
This paper has two goals. On the one hand, it analyzes the brands featured in videos from internationally recognized child YouTubers. And on the other, it stresses the need to look at these young stars from the point of view of their identity, and to chart how they have turned from prosumers into in...
Guardado en:
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| Formato: | Artículo |
| Lenguaje: | español |
| Publicado: |
2020
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| Materias: | |
| Acceso en línea: | https://dialnet.unirioja.es/servlet/oaiart?codigo=8007884 |
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Sin Etiquetas, Sea el primero en etiquetar este registro!
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