Corporate Reputation Volatility in Technology Firms: A Multi-Stakeholder Analysis of Corporate Social Responsibility (CSR) Perception Incongruence and Reputational Capital Formation

<p>This chapter examines why technology companies experience inconsistent reputation outcomes despite implementing similar corporate social responsibility (CSR) initiatives. Using stakeholder theory, Carroll&rsquo;s CSR pyramid, and triple bottom line theory, the research identifies four key reputat...

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Autor principal:	Ugwuoju, Echika Collin
Formato:	Capítulo de libro
Lenguaje:	inglés
Publicado:	IntechOpen 2025
Materias:	Social Sciences and Humanities
Acceso en línea:	https://www.intechopen.com/chapters/1232355
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