Customer Relationship Management in New Business Models
<p id="p1">Customer relationship management is essential because companies are customer-centric, especially in new business models. In some sectors, each individual customer can determine the company’s success in a significant extent. A well-founded decision-making process reduces the number o...
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| Autor principal: | |
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| Formato: | Capítulo de libro |
| Lenguaje: | inglés |
| Publicado: |
IntechOpen
2024
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| Materias: | |
| Acceso en línea: | https://www.intechopen.com/chapters/89351 |
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